Author

Jaxon Mercer

Jaxon Mercer is a startup advisor and early-stage business consultant who has guided dozens of founders through the ups and downs of launching their ventures. With a background in venture readiness and pitch strategy, he brings a pragmatic lens to the challenges of building something from scratch.

Jaxon writes as a side pursuit — distilling lessons from real startup stories to help others learn what works, what doesn’t, and what no one tells you about the founder journey. His writing blends practical insight with honest storytelling, making it a trusted voice in the early-stage startup space.